Elisa&Eduardo Rivera

When you think about your business, what are you most proud of?

That we had a unique, differentiating style and a Spanish design and manufacture. We are committed to a differentiating value, the Spanish brand. From this cornerstone we develop the creative activity of mother and son, both collected in the workshops of San Agustin de Guadalix, where the garments are cut, tested and finally produced in specialized workshops in Madrid, Toledo. In this way both the design and the manufacture up to the work of the sales force, has Spanish muscle, favouring the Spanish business fabric.

What is the history of your commerce?

We have been dedicated to the world of fashion for more than 35 years. Precursor of the multi-brand shops in Spain, we started selling the most prestigious brands but our creative vocation led us to create our own collections to complete our customers offers, from the most sophisticated clothing to the most fashionable sportswear. Everything can be found in our personal universe. In 2010, mother and son embarked on a new project, the Eduardo Rivera shops, a concept that brings together mens and womens collections, combining the experience and creativity of both. The result is impeccably cut fashion with a lot of freshness for all types of customers, ages, nationalities and styles. A mix that continues to expand together with other clothing brands.

What is your professional experience?

More than 35 years of experience developing our own network of shops in which we seek to create spaces not only for our own collections but for everything we like from other designers and that we discover in our travels and fairs for an urban, cosmopolitan style with cultural concerns. Our bet is risky, but it incorporates a successful formula: a living production that is renewed and adapted during the seasons thanks to the flexibility of our own national production. The project has evolved to become the Elisa&Eduardo Rivera brand that combines the womens and mens collections. We are located in the central arteries of Madrid: Gran (Chueca), Barrio de las letras (Plaza del Ángel) Malasaña (Sagasta) and so on until we have 10 points of sale in the community of Madrid, a shop in Bilbao and another in Donosti.

How has covid 19 affected your business?

It has affected us in terms of the influx of potential customers in an area as lively as the Barrio de las Letras, where we received visits from locals and foreigners in the area, and the lack of customers, especially foreigners, has caused us to reduce sales by up to -70%.

What services and products does your business provide?

Personalised attention and advice. Spanish design and manufacture of mens and womens clothing and accessories. We also work with multi-brands.